Selfridges

We teamed up with Selfridges to craft bold, sustainable retail displays that turn heads 👀 ⚡

Starting with the initial offcuts, we used REFLO to create a stunning range of custom shades – helping us to get creative with the display 🤩

When the Menswear Visual merchandiser from Selfridges joined us, he handpicked our REFLO recycled acrylic granules to get just the right mix… ♻️

When Rich and the Selfridges Manchester team were happy with the colour, the REFLO granules were placed into our recycling cassette which was heated, pressed, and cooled to reveal the new sheet material.

We then used the laser cutter to shape the sheets to size ✍️

What a moment 😍 Finally seeing the RICHFLO x REFLO displays in-store in Selfridges ⚡

If you’re looking for a sustainable way to upgrade your retail displays, get in touch 📥